Position Desired: Marketing/Events

Cover Letter:
Recent college graduate with experience in marketing, public relations, events, social media, customer relations, and research for retail, consumer and start up companies. Described as a self-starter and quick learner, focused on customer needs. Ability to name and frame strategies and programs, focusing on deliverables that increase awareness, consideration and sales.


— EDUCATION AND RELEVANT COURSEWORK —

Chapman university - Orange, CA Dec. 2016
Bachelor of Business Administration (minor: Music)

ACADEMIC PROJECTS
Business Policy: Seminar in Strategy and Policy – Client: PepsiCo (Fall, 2016)
Collaborated with a team of 4 individuals to analyze and provide recommendations on what new markets to enter and strategies to implement
Researched different segments and target markets to provide a detailed strategic recommendation on different companies

Advertising and Promotional Strategies Project - Client: American Apparel (Spring, 2016)
Collaborated with a team of 5 individuals to participate in a repositioning of a company
Created a budget and new campaign for a company that wants to enter a new market
Fabricated a sales promotion and commercial for companies without marketing resources

International Marketing Project - Client: Whole Foods (Fall, 2015)
Collaborated with a team of 5 individuals to participate in a marketing simulation, which involved taking a company and expanding to international markets
Analyzed marketing opportunities, selected target markets and development of a marketing mix that offered targeted customers superior customer value abroad leveraging Microsoft intelligence



— PROFESSIONAL EXPERIENCE —

Be Better Movement – Marketing / Social Media Intern, Orange, CA Sept. 2016- Jan. 2017
Responsible for the development of public relations and social media for start up company to increase awareness and online followers. Responsible for writing and publishing material on specifi

Desired Compensation / Salary:
45,000/yr

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